
PHILOSOPHY
What We Believe
Gela Wesh is a luxury fashion brand dedicated to empowering women worldwide through bold, unique designs. Founded in 2013 by visionary Gela Wesh, the label is based in New York. Inspired by Gela’s rebellious spirit, the brand redefines femininity through thoughtfully crafted creations that inspire confidence and fearlessness. With a dedicated team, Gela Wesh produces pieces that celebrate each woman’s strength, individuality, and style.

ETHICS
A Better World is Possible
Our Vision Gela Wesh is a luxury fashion brand built on empowering women and celebrating individuality. Founded by visionary Gela Wesh, we embrace diversity and challenge societal norms through bold, unique designs. Our collections, crafted with meticulous attention to detail, blend natural and 3D-printed feathers to symbolize strength, freedom, and femininity.
Every piece reflects our commitment to timeless quality and fearless expression. From couture to limited ready-to-wear and tailored exclusives, our creations inspire confident, daring women to shine. Guided by Gela’s rebellious spirit, our dedicated team redefines femininity, crafting a world where creativity and individuality rule.

Gela Wesh
The Founder and Visionary
Gela Wesh, the creative force behind our brand, began her fashion journey at thirteen, inspired by her roots in a war-torn country. Feathers became her signature, symbolizing beauty and freedom in her bold designs. Trained at Parsons School of Design and mentored by master tailors in Zurich, Milan, and New York, Gela’s work has dazzled on red carpets like the Oscars and Golden Globes, and in high-end boutiques and our exclusive online shop. Today, Gela sets the brand’s rebellious vision, brought to life by our dedicated team.